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  • Read "Blue Ocean Strategy" by W. Chan Kim & Renee Mauborgne
    May 9, 2019 Dustin W. McQuillan, CPA

    Read "Blue Ocean Strategy" by W. Chan Kim & Renee Mauborgne

    Blue Ocean Strategy is a global best selling strategy book.  The authors describe "Red Oceans" as the result of competitors rivaling against one another in an existing market with a shrinking profit pool.  On the other hand, our attention is redirected...

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